Switching to raw

Thinking of switching to raw?

Cats can be fussy but don’t let this put you off beginning a healthy journey for your cat.

The simplest, safest way is a transition period where you switch from their regular food gradually.

What we suggest:

We recommend a stage by stage process.

DAY 1-2: Serve 75% of your cats normal food and add 25% Purraw with it.

DAY 3-4: Serve 50% of your cats normal food and add 50% Purraw with it.

DAY 5-6: Serve 25% of your cats normal food with 75% Purraw with it.

DAY 7: You did it! Your kitty is now on a purrfectly natural diet but don’t worry if your not quite there yet, some cats just adjust more quickly, keep going with the above over a longer period.

Because raw is a very satisfying meal, some cats do well for a few meals then turn their nose up. This could just be because they’re full (even some the most greedy ones), So reduce the overall volume of their next

meals. Let your cat be your guide and try not to get to fixated with how many grams they should be eating every day, it's only a guide.

Obviously this is only if they’re otherwise well. Any sign of illness or secondary symptoms in conjunction with lack of appetite should warrant further attention.

Remember that all cats will vary with what they need - according to genetics, activity levels, seasons, and

other sources of food!